Search Wireless Audio Blog

Navigation
« Vizio Soundbar (VSB210WS) available now... goodness within | Main | Does Sonos survive the recession... »
Sunday
Mar152009

What the hell is this trying to illustrate?

s-marketing-image

Some wireless audio marketing is so busted... I won't publicize which company this is from, but keen viewers should be able to figure it out...

To be clear I find this graphic lazy, misleading, and totally ineffective.  Thankfully it isn't something from any of my past employers...

That it is trying to illustrate the portable media case for wireless audio applications is lost on me and anyone else who would look at this hoping to better understand.

Ugh.  I mean, the chick is wearing wired headphones!!!  Not to mention the radio waves are beaming (presumably) audio to two devices that have no compelling need for receiving audio, and three are receiving audio from an iPod whose user is currently already enjoying the music on headphones...

Reader Comments (4)

Well guess is that u do not understand the technology behind it which is why u r lost.

March 16, 2009 | Unregistered CommenterTCT

TCT. Bad guess.

March 16, 2009 | Unregistered Commentermtc

S'up dawg...we heard u like wireless headphones, so we connected ur headphones to your headphones so you can listen while u listen.

WTF indeed! My guess, the company rhymes with "mess-T-mess". Your screen grab really doesn't do it justice, though, without the green crescents actually "radiating" to each device.

March 31, 2009 | Unregistered CommenterWard

Also, if you're advertising "wireless" audio, it's probably a good idea to Photoshop out the wire leading from the iPod to the headphones on the stock image you lifted.

March 31, 2009 | Unregistered CommenterWard

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>